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OAM CE Workshop


OAM CE Workshop

Date to Be Determined | Stay Tuned!

Join us while guest speakers Samantha Toth and Doug Martin present on the following topics.

  • The Seven Fundamentals of Merchandising
  • Optical Budgeting and Frame Board Management
  • Stop Selling and Help Your Patients Buy
  • Planning A Successful Optical Event
  • How To Get The Most Out Of Your Marketing
  • Beyond CLear - Five Latest Innovations in Photochromic Lens Technology

Samantha Toth
Samantha is an ABO, NCLE, AOA, JCAHPO, and COPE approved speaker and who lectures across the country teaching optometrists and opticians best practices for marketing their practices. Her niche expertise led her to be named one of the “Most Influential Women in Optical,” and her company was named one of Michigan’s Top 50 Companies to Watch in 2016. She and her team work with frame and lens manufacturers, laboratories, and eye care practices all across the country.

Doug Martin
Doug used his retail and management experience to develop this optical workshop, a full day educational COPE/ABO/NCLE/AOA approved education experience that he co-presents with Samantha Toth.